"Guido is a thought leader in community building and developer relations. Any company serious about building an ecosystem should talk to him."
I build community functions for tech products.
For 21+ years I've helped tech teams turn developer & customer intelligence into product strategy, grounded in cognitive psychology and a habit of testing my assumptions. I help build communities, and the teams that run them.
- Bluesky Post 2d ago
Somehow, the W Social story keeps getting worse
Open this Bluesky post in a new tab - Bluesky Post 1d ago
aaaand @bookhive.buzz integrated on gui.do/now/ ✅
Open this Bluesky post in a new tab
- Bluesky Post 1d ago
@thegoodlobby.wsocial.eu you should move to @eurosky.social PDS, not W social
Open this Bluesky post in a new tab - Bluesky Post 1d ago
Hey YouTubers, starting every video on AI with "THIS CHANGES EVERYTHING" every week is getting really old real fast Especially because usually... It doesn't ...
Open this Bluesky post in a new tab - Bluesky Post 19h ago
Amsterdam 🇳🇱 becoming an atproto hotspot 💪
Open this Bluesky post in a new tab - Bluesky Post 22h ago
Team Orange! 🟠 🇳🇱 🟠
Open this Bluesky post in a new tab - Bluesky Post 1d ago
@popfeed.social could you make the directors name clickable (just like actor names) so you get to a page with all the work from this director?
Open this Bluesky post in a new tab - Bluesky Post 1d ago
Hey everyone, time for you to put in the comments of the post below on why @thegoodlobby.wsocial.eu (or anyone really...) should not register on /move their accounts to W Social (and rather pick a better alternative like @eurosky.social, or even just self-host if they want to be independent) 👇👇👇
Open this Bluesky post in a new tab - Bluesky Post 21h ago
@theo-t3gg.bsky.social a better npm already exists: it's @npmx.dev npmx.dev www.youtube.com/watch?v=wEAb...
Open this Bluesky post in a new tab
- Bluesky Post 13h ago
I heard that these articles even have an Edit button
Open this Bluesky post in a new tab - Bluesky Post 19h ago
Asked Claude to write my apology text and it suggested 'I acknowledge your feelings and will strive to do better.' Looks like I'm sleeping on the couch tonight
Open this Bluesky post in a new tab - Bluesky Post 22h ago
@popfeed.social could a setting be created to exclude already watch materials on pages like /find and in the recommendations block on movie/tv series? I love getting the recommendations, but don't need to see mostly things I've already marked as watched :)
Open this Bluesky post in a new tab - Open this Popfeed review in a new tabPopfeed 13h agoThe Man from EarthFilm · Richard Schenkman10/10
- Open this Popfeed review in a new tabPopfeed 21h agoThe Last of UsTv show · HBO9/10
- Open this Popfeed review in a new tabPopfeed 21h agoBeat SaberVideo game9/10
- Open this Popfeed review in a new tabPopfeed 21h agoTowerMadness HDVideo game9/10
- Open this Popfeed review in a new tabPopfeed 21h agoKingdom Rush FrontiersVideo game9/10
- Open this Popfeed review in a new tabPopfeed 21h agoKingdom Rush OriginsVideo game9/10
- Open this Popfeed review in a new tabPopfeed 21h agoRogue TowerVideo game7/10
- Open this Popfeed review in a new tabPopfeed 21h agoMinecraftVideo game9/10
- Open this Popfeed review in a new tabPopfeed 22h agoLokiTv show · Disney+9/10
- Open this Popfeed review in a new tabPopfeed 22h agoThe War Between the Land and the SeaTv show · BBC One9/10
- Open this Popfeed review in a new tabPopfeed 22h agoVTv show · ABC7/10
- Open this Popfeed review in a new tabPopfeed 22h agoTorchwoodTv show · BBC Three8/10
- Tangled Pushed code 7d agobsky-avatarDynamic avatar rotationOpen this Tangled code in a new tab
- Smoke Signal Interested 1mo agoatproto.local federation formation working sessionMay 21, 2026Open this Smoke Signal event in a new tab
- Smoke Signal Interested 2mo agoAtmosphere Team Office Hours April 24Apr 24, 2026Open this Smoke Signal event in a new tab
- Smoke Signal Interested 2mo agoATProto Berlin MeetupApr 28, 2026Open this Smoke Signal event in a new tab
- Smoke Signal Interested 2mo agoLet’s build an atproto app!Apr 25, 2026Open this Smoke Signal event in a new tab
- Tangled Pushed code 2mo agoatproto-plc-counterAT Protocol PLC directory counterOpen this Tangled code in a new tab
- Smoke Signal Going 3mo agoCreating the ATmosphereMar 27, 2026Open this Smoke Signal event in a new tab
- Smoke Signal Going 3mo agoFounders & FundersMar 27, 2026Open this Smoke Signal event in a new tab
- Smoke Signal Interested 3mo agoCraft Brewery TourMar 27, 2026Open this Smoke Signal event in a new tab
- Tangled Pushed code 3mo agosifa-lexiconsAT Protocol lexicon schemas for Sifa professional profiles (id.sifa.*)Open this Tangled code in a new tab
- Smoke Signal Interested 3mo agoAtproto AmsterdamOpen this Smoke Signal event in a new tab
- Tangled Pushed code 4mo agobarazo-workspacepnpm workspace root for Barazo forum development — shared configuration, tooling, and cross-package dependency managementOpen this Tangled code in a new tab
- Tangled Pushed code 4mo agobarazo-deployBarazo Docker Compose templates for self-hostingOpen this Tangled code in a new tab
- Tangled Pushed code 4mo agobarazo-lexiconsBarazo lexicon schemas and TypeScript typesOpen this Tangled code in a new tab
- Tangled Pushed code 4mo agobarazo-webBarazo default frontendOpen this Tangled code in a new tab
- Tangled Pushed code 4mo agobarazo-apiBarazo AppView backendOpen this Tangled code in a new tab
Brands I've worked with
From retail to telecom to financial services, I've helped teams across industries build stronger communities.
Writing
Talks & speaking
that's me Why this approach works
I lean on two things that don't always sit together: a cognitive-psychology read on how developers and customers actually behave, and an experimentation habit (those 500+ A/B tests at Randstad & JDE) to check what works instead of guessing. I'm still learning, mostly in the open.
Guido has a rare ability to translate community insights into tangible business intelligence, and to bring the business closer to the community.
Projects
Portable professional identity on AT Protocol. A track record built from real community contributions.
Open-source community forums where members own their data. Log in with Bluesky; reputation follows you.
200+ conversations on growth, experimentation & optimization. One of the longest-running CRO podcasts.
Training
Agentic Engineering
co-led with ExecuroStop typing better prompts. Start delegating to AI agents that ship.
- Delegate to AI agents with clear specs, context and rules instead of better prompts
- Build a complete app together: frontend, backend and API, hands-on
- Walk away with reusable agentic workflows and AI coding rulesets you keep
Intro to Building on AT Protocol
Open social tech for developers
- What AT Protocol actually is, and why it matters for your product
- Set up a PDS, create records, wire a simple Bluesky client
- How communities on open networks are different (and why that's an advantage)
What my colleagues say
Recommendation excerpts written by colleagues on LinkedIn
"What stands out most is his ability to balance strong opinions with genuine psychological safety."
"Guido is an excellent public speaker who gives his audience practical tips on how to create a company culture that embraces evidence-based decision making."
"I saw first-hand how the initiatives of his team not only strengthened customer and partner engagement but also directly shaped product direction and organizational growth. Guido has a rare ability to translate community insights into tangible business intelligence and vice versa bring business closer to the community."
Work with me
A handful of engagements each year. Pick the format that fits what you're trying to achieve.
Retainer
Ongoing community strategy, DevRel leadership or fractional community-function work. Typically 1–2 days/week over 3–6 months.
Talk about a retainerTraining
Bespoke in-company workshops on Agentic Engineering or Building on AT Protocol. Public cohorts run a few times a year.
Book a trainingEvent speaker
Keynotes and workshops at your conference, company event or developer meetup. 27 countries, 188 talks so far.
Invite me to speakor just send me a note · follow on Sifa ID