Presentation: Online Persuasion

Written by X Jansen,
June 2011

I present about Online Persuasion regularly, and here you can find my presentation slides. Other resources (like books, other websites, video's etc.) can also be found at I've given this presentation in short 30-minute form to 3-hour workshops on several e-commerce events in The Netherlands, Germany, France, Poland, Romania, Brazil, Spain and the USA. Although the presentation below without my explanation might leave some open questions here and there, I think it's worthwhile clicking through it if you're interested in the topic. Just place a comment if you need more info or have some feedback. A video version from Meet Magento Germany is also included at

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