Presentation: Online Persuasion

Written by Guido Jansen in
June 2011

I present about Online Persuasion regularly, and here you can find my presentation slides. Other resources (like books, other websites, video's etc.) can also be found at https://www.gui.do/presentation/persuasive-e-commerce. I've given this presentation in short 30-minute form to 3-hour workshops on several e-commerce events in The Netherlands, Germany, France, Poland, Romania, Brazil, Spain and the USA. Although the presentation below without my explanation might leave some open questions here and there, I think it's worthwhile clicking through it if you're interested in the topic. Just place a comment if you need more info or have some feedback. A video version from Meet Magento Germany is also included at https://www.gui.do/presentation/persuasive-e-commerce.

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